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Keynes. The Return of the Master (Penguin)
скидки на товар нигде нет ;( это обычная* цена - 1968.00 руб.
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ОПИСАНИЕ ТОВАРА:
Robert Skidelsky's Keynes: The Return of the Master shows how the great economist's ideas not only explain why the current financial crisis occurred - but are our best way out.
When unbridled capitalism falters, is there an alternative? The twentieth century's most influential economist tells us that there is. John Maynard Keynes argued that an unmanaged market system is inherently unstable because of irreduceable uncertainty; that fiscal and monetary ammunition is needed to counter economic shocks; and that governments need to maintain enough total spending power in the economy to minimize the chance of serious recessions happening.
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How to Go to Work. The Honest Advice No One Ever Tells You at the Start of Your Career (Penguin)
скидки на товар нигде нет ;( это обычная* цена - 1968.00 руб.
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ОПИСАНИЕ ТОВАРА:
The definitive careers guide for starting out in today's working world.
It's never been tougher to get started in your career. In a world where entry-level positions require years of experience, it can feel like you've fallen behind before you've even begun. Even when you finally manage to get yourself a job, how do you make sure you're standing out from the crowd and succeeding?
In How to Go to Work, careers experts Lucy Clayton and Steven Haines deliver the indispensable guide to surviving and thriving at work. Whether you've just begun working your first Saturday shift, you're about to start an apprenticeship, or you're already climbing the leadership ladder, it's chock-full of the vital advice you need to jump-start your professional life.
This practical and accessible guide will show you how to:
- Find the right work experience and internships to make the best of your time
- Deal with mistakes and handle the pressure that c ...
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The Finance Curse. How global finance is making us all poorer (Vintage books)
скидки на товар нигде нет ;( это обычная* цена - 1968.00 руб.
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ОПИСАНИЕ ТОВАРА:
We need finance – but when finance grows too big it becomes a curse.
The City of London is the single biggest drain on our resources, sucking talent out of every sphere, siphoning wealth and hoovering up government time. Yet to be ‘competitive’, we’re told we must turn a blind eye to money laundering and appease big business with tax cuts.
Tracing the curse back through economic history, Nicholas Shaxson uncovers how we got to this point. Moving from offshore tax havens to the bizarre industry of wealth management, he tells the explosive story of how finance established a stranglehold on society – and reveals how we can begin to break free.
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Like A Virgin. Secrets They Won't Teach You at Business School (Virgin books)
скидки на товар нигде нет ;( это обычная* цена - 1969.00 руб.
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ОПИСАНИЕ ТОВАРА:
From his 'Top 5 secrets of Business Success', to hard hitting discussions about the global financial crisis, this book brings together the author's advice on all things business. It is suitable for those looking for advice on setting up their own company, improving their career prospects, or developing their leadership skills.
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Hold Successful Meetings (Penguin Business)
скидки на товар нигде нет ;( это обычная* цена - 1969.00 руб.
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ОПИСАНИЕ ТОВАРА:
Meetings allow us to bring people together to inspire each other, solve problems and make a difference.
Yet, we all spend too much time in dull, frustrating meetings where little is achieved and even less is followed up on afterwards. In Hold Successful Meetings, executive coach and former Google leader Caterina Kostoula will change all this. Her unique framework will:
- Equip you to hold fewer, more purposeful meetings
- Create a creative and inclusive environment
- Leave participants inspired and ready to take action
Whether virtual or in-person, people will leave your meetings inspired by the value you created together and ready to make an impact.
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Mrs. Moneypenny's Financial Advice for Independent Women (Penguin)
скидки на товар нигде нет ;( это обычная* цена - 1969.00 руб.
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ОПИСАНИЕ ТОВАРА:
Whether you're starting out at work or running a family, this book will inspire you, inform you, and above all, empower you.
'Finally, a book that talks about money in a way that's accessible, useful and - crucially - interesting. Mrs Moneypenny walks us through the perils and pitfalls of personal finance and makes a persuasive case for the need for gender-specific advice for independent women everywhere' -Justine Roberts, CEO, Mumsnet
Get a money makeover from the legendary FT columnist, Mrs Moneypenny, author of Mrs Moneypenny's Careers Advice for Ambitious Women.
Why do personal finances present such a hurdle for women? And what can we do about it?
In her bestselling book Mrs Moneypenny's Careers Advice for Ambitious Women, Mrs Moneypenny stressed the importance of financial literacy and introduced the idea of a 'financial finish line' - or how much money you need in your lifetime. But how do you know what 'enough' looks like ...
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The Virgin Banker (Virgin books)
скидки на товар нигде нет ;( это обычная* цена - 1969.00 руб.
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ОПИСАНИЕ ТОВАРА:
Jayne-Anne Gadhia, the straight-talking CEO of Virgin Money, looks back at the events that have influenced, shaped and inspired her to become one of the most powerful women in banking.
With anecdotes from her life before becoming a banker, including beating the bullies and experiencing racism as part of a mixed race marriage, through to building a business from scratch, working at RBS under Fred Goodwin just before the financial crash, and steering Virgin Money to become a listed business, breaking boundaries along the way, professionally and personally.
Jayne-Anne shines a light on issues surrounding the role of women in banking and the alpha-male dinosaurs that dominate the industry. She draws on the relationships and deals that have shaped her career so far, including her personal experience with mental health issues, which has helped her attitude and approach to both her business and personal life.
This is not a conventional biography, nor a 'how to do it' ...
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Poor Economics. The Surprising Truth about Life on Less Than 1 Dollar a Day (Penguin)
скидки на товар нигде нет ;( это обычная* цена - 1971.00 руб.
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ОПИСАНИЕ ТОВАРА:
Why would a man in Morocco who doesn't have enough to eat buy a television?
Why do the poorest people in India spend 7 percent of their food budget on sugar?
Does having lots of children actually make you poorer?
This eye-opening book overturns the myths about what it is like to live on very little, revealing the unexpected decisions that millions of people make every day. Looking at some of the most paradoxical aspects of life below the poverty line - why the poor need to borrow in order to save, why incentives that seem effective to us may not be for them, and why, despite being more risk-taking than high financiers, they start businesses but rarely grow them - Banerjee and Duflo offer a new understanding of the surprising way the world really works.
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Gigged. The Gig Economy, the End of the Job and the Future of Work (Random House)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
GIGGED goes inside the Silicon Valley companies leading the way to this emerging ‘gig economy’. It tells the stories of the workers – from computer programmers to online comment moderators – who are getting by in a new wave of precarious, short-term employment. And it sketches out what tomorrow’s economy might look like: one where the fortunate get to work when they want, how they want, while the rest live lives of extraordinary hardship.
It might just be the future of work for all of us.
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The Grid. The Master Model Behind Business Success (Random House Business)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
This ground-breaking book from award-winning author Matt Watkinson reveals the fundamental, inseparable elements behind the success of every business.
The Grid provides the mental scaffolding to help you:
· Evaluate and refine product and service ideas
· Reduce risk by considering the broader impact of strategic decisions
· Identify the root causes of business challenges
· Anticipate the impact of changes in the market and turn them to your advantage
· Collaborate more effectively across teams
Combining practical guidance with real-world examples, The Grid will bring clarity and confidence to your business decision-making.
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The Long Tail. How Endless Choice is Creating Unlimited Demand (Random House Business)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
The new economics of culture and commerce
What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?
In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. As our world is transformed by the Internet and the near infinite choice it offers consumers, so traditional business models are being overturned and new truths revealed about what consumers want and how they want to get it.
Chris Anderson first explored the Long Tail in an article in Wired magazine that has become one of the most influential business essays of our time. Now, in this eagerly anticipated book, he takes a closer look at the new econ ...
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Shortcut Your Startup. Ten Ways to Speed Up Entrepreneurial Success (Random House Business)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
Think you know how to launch a successful business? Think again.
Courtney and Carter Reum know startups. As early investors in the likes of Lyft, Pinterest and SpaceX, as well as founders of a multi-million-dollar company, they've seen what makes some businesses thrive - and some fail.
Now, they draw on what they've learnt to offer a holistic guide to building your business. They reveal that most of the received wisdom is wrong - and offer counterintuitive examples from the likes of Airbnb, Uber and Facebook that chart a different path. From initial idea to exit strategy, these startup shortcuts offer an unexpected new route to success.
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Turning the Flywheel. A Monograph to Accompany Good to Great (Random House Business)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic Good to Great, Jim Collins teaches readers how to create their own flywheel, how to accelerate the flywheel's momentum, and how to stay on the flywheel in shifting markets and during times of turbulence.
Combining research from his Good to Great labs and case studies from organisations like Amazon, Vanguard, and the Cleveland Clinic which have turned their flywheels with outstanding results, Collins demonstrates that successful organisations can disrupt the world around them - and reach unprecedented success - by employing the flywheel concept.
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The Return of Depression Economics (Penguin)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
Paul Krugman, winner of the 2008 Nobel Prize in economics, shows how today's crisis parallels the events that caused the Great Depression - and explains what it will take to avoid catastrophe.
In 1999, in The Return of Depression Economics, Paul Krugman surveyed the economic crises that had swept across Asia and Latin America, and warned that those crises were a warning for all of us: like diseases that have become resistant to antibiotics, the economic maladies that caused the Great Depression were making a comeback.In the years that followed, as Wall Street boomed and financial wheeler-dealers made vast profits, the international crises of the 1990s faded from memory. But now depression economics has come to America: when the great housing bubble of the mid-2000s burst, the U.S. financial system proved as vulnerable as those of developing countries caught up in earlier crises - and a replay of the 1930s seems all too possible.
In this new, greatly updated edition of The Return ...
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Rethinking Competitive Advantage. New Rules for the Digital Age (Random House Business)
скидки на товар нигде нет ;( это обычная* цена - 1976.00 руб.
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ОПИСАНИЕ ТОВАРА:
How your business can get ahead in the age of big tech
From the million-copy-bestselling author of Execution
'Ingenious . . . An insightful and practical guide for leaders and practitioners at every level.' Forbes
Welcome to the age of big tech. The old rules no longer apply.
How do companies build a competitive advantage in the digital age? In this lively, accessible guide, Ram Charan - million-copy-bestselling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to win, you need to learn to play a new game.
Delving into the inner workings of the likes of Netflix, Amazon and Alibaba, Charan uncovers the six rules that the digital giants use to stay ahead: from their emphasis on creating corporate 'ecosystems', to the way they approach team organisation and moneymaking. And he outlines how to use these rules to transform your busines ...
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How To Save It. Fix Your Finances (Merky Books)
скидки на товар нигде нет ;( это обычная* цена - 1985.00 руб.
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ОПИСАНИЕ ТОВАРА:
Fixing your finances starts with facing your finances.
This indispensable guide will help you confront the awkwardness of having conversations about your money and what to do with it.
In seven accessible chapters' financial wellness guru Bola Sol, will guide you through all your money essentials - from saving, to budgeting, dealing with your debt, building your credit, and taking your first steps to investing
Packed with practical tips and straightforward advice, this is the book that will change your relationship with money for the better.
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Микроэкономика. Вводный курс. Учебник (Проспект)
скидки на товар нигде нет ;( это обычная* цена - 1988.00 руб.
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ОПИСАНИЕ ТОВАРА:
Учебник подготовлен в соответствии с образовательными стандартами нового поколения МГУ имени М. В. Ломоносова для студентов направления "Экономика". В нем дано системное изложение фундаментальных принципов и методов основополагающего направления современной экономической теории - микроэкономического анализа. Несмотря на то, что книга предназначена для первой ступени двухуровневого изучения курса "Микроэкономика", ее содержание полностью отвечает требованиям учебных программ одноуровневого изучения этого курса в бакалавриате, и поэтому она может быть использована студентами любых экономических дисциплин данного уровня образования.
Материал учебника построен таким образом, чтобы не только обеспечить усвоение методологии микроэкономического анализа и показать его операционные возможности, но и способствовать развитию у студентов креативного мышления.
Для этого рассматриваемые проблемы представлены в вербальной, аналитической и графической формах. Каждая глава снабжена краткими выв ...
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Мировая экономика и международные экономические отношения. Практикум. Учебное пособие (ИНФРА-М)
скидки на товар нигде нет ;( это обычная* цена - 1990.00 руб.
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ОПИСАНИЕ ТОВАРА:
Практикум по мировой экономике и международным экономическим отношениям подготовлен коллективом Департамента мировой экономики и международного бизнеса Финансового университета при Правительстве Российской Федерации в соответствии с Федеральным государственным образовательным стандартом высшего образования по направлению "Экономика" для профиля "Мировая экономика и международный бизнес". В практикуме содержатся задания по основным проблемам современного мирового хозяйства и международных экономических отношений. Предложенные задания основываются на принципах компетентностного подхода.
Для студентов бакалавриата, преподавателей экономических вузов, всех, кто интересуется проблемами современной мировой экономики и международных экономических отношений.
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Нищета экономики. Монография (ИНФРА-М)
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ОПИСАНИЕ ТОВАРА:
Монография обращена к теоретическим и методологическим основам экономической науки. Автор монографии подвергает острой критике базовые постулаты экономики и предпосылки получаемых выводов. Предметами критического анализа в монографии являются система критериев оценки экономического знания и выводные утверждения экономической науки. Все вышесказанное, с точки зрения автора монографии, требует скорейшего пересмотра места современной экономики в системе общественных наук, а также методологического арсенала этой научной дисциплины.
Для широкого круга читателей, интересующихся развитием экономики с точки зрения философских вопросов.
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Анализ финансово-хозяйственной деятельности. Практикум. Учебное пособие (РИОР)
скидки на товар нигде нет ;( это обычная* цена - 1990.00 руб.
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ОПИСАНИЕ ТОВАРА:
Учебное пособие нацелено на овладение студентами профессиональными умениями и навыками всестороннего анализа и глубокой оценки многосторонних показателей финансово-хозяйственной деятельности организации.
Практическая направленность содержания учебного материала — это методика расчетов экономико-аналитических показателей, разработки и чтения таблиц с использованием информационных технологий в профессиональной деятельности специалиста.
Комплексные примеры в каждой главе подробно раскрывают содержание аналитической работы, ориентированной на выявление резервов улучшения финансовых результатов и укрепление финансового состояния и положения хозяйствующего субъекта. Предусматривается обеспечение профессиональной направленности и тесной связи между экономико-аналитическими и бухгалтерскими дисциплинами.
Книга предназначена для студентов среднего профессионального образования, обучающихся по укрупненной группе специальностей «Экономика и управление», а также для руководителей и специалистов, занимающихся расчетными,
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